Planning

There are important differences between starting a business and creating your own job. It isn’t about taxes or your “corporate structure.” It isn’t about whether you offer a product or a service [...]

Your story for your business is critical to your success. Perhaps you’ve heard that “story” is crucial to your marketing – and that is true! But “story” is not [...]

WHAT is Parallel Entrepreneurship? When my advisory practice began 14 years ago, I worked with business owners who were focused on growing and scaling their business. A funny thing happened as my [...]

So, you want to start your own business? Thinking about quitting your job to become your own boss? Women are leaving Corporate America to start a business at ever-increasing rates, unlike our [...]

Are you thinking about making the leap from executive to entrepreneur? Many female executives are working in jobs  to build someone else’s dream. It may mitigate the risks you face, but [...]

We sure do hear a lot about funnels these days. Sales funnels, marketing funnels, conversion funnels, opportunity funnels. But not so much about ‘planning funnels.’ A funnel is merely [...]